Free playbook

12 Places Your Google & Meta Ads Are Bleeding Money

The Shopify Ad Leak Playbook — built from hundreds of Shopify audits. Real data, real frameworks, zero fluff. Unlock with your email.

Unlock the Playbook ↓Book the $499 Google Ads Audit →
Inside the playbook

4 Audits. 12 Checks. One Afternoon.

The same checks we run on day one of every Shopify D2C engagement — first Google Ads, then Meta Ads. Self-serve, step-by-step, zero fluff.

01

Google Ads — Structure & Attribution

PMax brand exclusions, brand isolation, the branded spend ratio, and the Shopify reconciliation that reveals your real ROAS.

02

Google Ads — Spend & Feed

Search term waste, PMax search term insights, and the product title fixes that turn your feed into high-performing ad copy.

03

Meta Ads — Structure & Tracking

Campaign consolidation for Andromeda, CAPI setup gaps, and the post-iOS attribution hole hiding 20–40% of your conversion data.

04

Meta Ads — Spend & Creative

The retargeting budget trap behind that “8x” ROAS, and the frequency signals that tell you creative fatigue is killing performance.

Unlock the Full Playbook ↓
Free playbook

Unlock the full Shopify Ad Leak Playbook

12 audit checks across Google Ads and Meta Ads, real data, and the exact framework we use for every Shopify D2C brand. Enter your email to read the full playbook.

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FAQ

Questions about the playbook

What is the Shopify Ad Leak Playbook?

A free, self-serve guide covering 12 checks across Google Ads and Meta Ads where Shopify D2C brands lose money. Includes DIY audit steps, realistic dashboard examples, and a scorecard to measure your account health.

Is this playbook really free?

Yes. Enter your name and work email to unlock the full content. No credit card. No sales call. We will send you new insights when we publish — you can unsubscribe anytime.

Who is this playbook for?

Shopify D2C founders and marketing leads spending $15K+/month on Google Ads or Meta Ads who suspect their reported ROAS does not match reality. If your agency says 3.5x and your bank account disagrees, this playbook explains why.

What if I want someone to run these checks for me?

Book the $499 Google Ads Audit or $499 Meta Ads Audit. Each is a live walkthrough of your account, reconciled against Shopify, with a written 22-point action plan. The fee is credited to your first month if you sign within 14 days.